Dec 29, 2020How I Built a Fitness Brand and Website From ScratchWelcome to my portfolio project and landing page! I’m Kevin Rasmussen, and I built my fitness website featuring training tips, fitness nutrition, and personal stories. You can visit my website here at kevinrasmussenfitness.com It was a daunting task to make my website the way I wanted it and do enough…4 min read4 min read
Dec 29, 2020Making Final Adjustments to My Fitness WebsiteThis month I am building a fitness brand and website from scratch to give people training and nutrition tips while also promoting products I recommend. The last stretch of this month was a challenge for me, but I learned more about WordPress settings and how to use HTML coding for…3 min read3 min read
Dec 29, 2020Connecting My Fitness Website with other PlatformsThis month I have been working on building up my fitness brand, and here is a recap of my goals and achievements this week. I have links throughout the article for visual documentation. WEEK 3 Goals Improve contrast between page and menu items Complete KR Fitness Facebook page Promote blog…2 min read2 min read
Dec 29, 2020Uploading & Organizing Content on My WebsiteI finished week 2 of my ongoing project to build a fitness brand from scratch. I will go over what I set out to accomplish vs. what I did accomplish in terms of my goals for week 2 of my project. WEEK 2 GOALS: Install Google analytics on my website …2 min read2 min read
Dec 29, 2020Getting Started On My Fitness WebsiteI have decided to create my own fitness brand from scratch utilizing my education and experience as a certified personal trainer, athlete, and fitness model. I have a wide range of experience when it comes to athletic training. I have done everything from ultrarunning, Ironman's, calisthenics, and weight training. …2 min read2 min read
Nov 29, 2020How I Created an email sequence for My Personal TrainingI have a love for health and fitness, and I have a certification for personal training from NASM. I wrote up a mock email sequence using https://www.activecampaign.com/ to send to those who subscribed to my email to download a free guide to using supplements that aid with muscle building…4 min read4 min read
Nov 21, 2020How I Would Market for a Forex Trading CompanyHere is my video overview: This week I learned how to design ads using Canva. I created ads for a Forex signal and education company called FU Signals. Canva is especially useful when you are creating posts or ads on Instagram and Facebook. …3 min read3 min read
Nov 15, 2020INSTAGRAM MARKETING TIPSInstagram is one of the most important platforms to utilize for your marketing and branding. There are over 700M monthly users. Instagram is centered on storytelling, which has a greater appeal to people’s emotions and utilizes visual content. Visual posts produce 650% higher engagement than text-only posts. …4 min read4 min read
Nov 15, 2020Selfish Reasons for Being HonestI regularly listen to books and podcasts to expose myself to new ways of thinking and seeing things. One of the shows I listen to is The Yaron Brook Show. Yaron Brook is an objectivist and the current chairman of the board at the Ayn Rand Institute. …4 min read4 min read
Nov 8, 2020How To Make The Perfect Post-Workout Meal.It’s debated what the most important meal of the day is. The most important meal is the post-workout meal if you work out and are looking to achieve a physical transformation, improve strength and muscle composition. That is the most impactful meal toward that end. We must understand first that…5 min read5 min read
